Tag: business

Your Business Needs A Blog! Here’s Why.

Your Business Needs A Blog

Blogging has grown since it started as a hobby way back in the late 90’s, yet there’s still a misconception among small business owners that it’s not necessary. People! If you’re not blogging, you’re losing out on a wide audience of leads and potential sales. Getting Traffic You know when you’re at the mall. You’re […]

Why Visual Content is Important: Infographic

visual content is important

Content marketing is getting increasingly competitive and noisy. In a 2015 survey by the Content Marketing Institute, 77% of marketers reported using content marketing for their strategy. 76% planned to increase their content production in 2016. There’s lots of content fighting for your audience’s attention so marketers need more than just good writing to set themselves apart. […]

Use Stock Images Effectively With These Tips

use stock images effectively

You know what stock images are and you’ve decided to download a few but you aren’t quite sure which ones to choose. There are tons of them, but how can you use stock images effectively? Let’s find out. The Dos and Don’ts: When to Use Stock Images I have my own “sort-of” rule of thumb when deciding whether or […]

Stock Images Explained – Pros and Cons

stock image brands

Stock images are quite abundant in print and digital environments. Every designer knows what they are but not many non-designers do. There was a time when I refused to use them and I insisted on using only original content. But content creation can take time and using stock can save you lots of it. What are Stock […]